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John Deere Dealership

JW Doubleday Limited

John Deere Dealership

JW Doubleday Limited

Construction of a 19,500 sq ft combined showroom and vehicle workshop for John Deere dealership situated at Swineshead on the A17, within the heart of Lincolnshire's farming community. The building consists of a workshop and showroom for agricultural machinery, however high quality office and conference accommodation were included so the building would act as the client's head office and their showcase sales outlet.

The building was also designed for future versatility ensuring it could be used for a variety of uses including conferencing, car showrooms, HGV Servicing etc. The works comprised of a steel portal frame on a vibro piled foundation. Walls were a combination of traditional masonry combined with cladding and curtain walling to the showroom.

The building itself sits within a 2.84 acre site, the external area being used for car parking, display areas and sales; every detail was considered, such as specifying larger parking bays for 4x4s. The quality of finish throughout the building, and the care given to the workshop was applauded by the Client.

It was of paramount importance that the building portrayed the Client's professional image and branding. The large expanse of glazing to the front elevation gives maximum visibility to the showroom. Other facing elevations adopt a high quality, vertically laid, silver microrib cladding system, broken up by areas of industrial cladding - paying homage to the agricultural nature of the Client's business.

Technical Details

Client Name:

JW Doubleday Limited


Main Contractor


L5 Design



Contract Period weeks:


Project Status:

Project Completed

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